Midlands provider Macc Care has opened its purpose-built 65-bed Studley Rose care home near Redditch in Worcestershire.
Studley Rose will offer specialist person-centred care to those in their older age with dementia or a physical disability.
Macc Care said the new home will offer residents an inclusive care culture, “designed to illuminate their independence within a purpose-built and friendly environment”.
The home has been built to invoke a “strong sense of community with an abundance of communal space and shared facilities”, such as a modern wellness suite, well-equipped gym and communal cinema, it added.
Utilising innovative technologies, the new home will also offer cutting-edge care tailored to the needs of each individual.
Studley Rose is designed to be hygienic and Covid-secure as possible, with specialist technology such as ozone room sanitiser, temperature screening and infrared taps.
In addition, an extensive range of engaging activities will always be a consistent feature of life at Studley Rose — designed to sustain the physical and mental wellbeing of each resident.
“Studley Rose is a place where we can provide safe and kind care, placing people at the centre of what we do,” said Macc Care director of operations Sharen Guise.
“We believe we have created an environment that aims to provide local people with the benchmark for how care should be delivered. Above all, we want to create a warm, compassionate, safe and friendly environment for everyone living with us,” she added.
Studley Rose is the tenth home of the Macc Care group, which run a collection of care homes in and around Birmingham and Wolverhampton.
The word ‘rose’ is used across the collection of homes to symbolise new beginnings.
